With home renovation and redecorating at an all-time high, this year people are discovering that sight is not the only important sense when it comes to home design. Scent plays a key role in expressing style and creating ambiance and is at the forefront of design trends with innovations such as new scented oil candles.

Hot This Fall: "Scenterior" Design

In a recent Web-based survey for SC Johnson, 75 percent of women polled said scent is the most important feature of a candle, which makes it no surprise this staple is key to the hottest new design trend in home design.

Kenneth Brown, Hollywood's hottest interior design expert and host of HGTV's "redesign" shares the newest approach to decorating. "Just as people make their homes true havens by accentuating rooms with elements like color, fabric and furnishings, they are increasingly using favorite fragrances as a way to create ambiance."

A growing interest in fragrances from candles is one of the latest focal points in home décor - literally. "'Scenterior' Design means personalizing your space with beautiful scents to fill an entire room with fragrance and complete a design," Brown explains.

Find the Perfect Candle

For its part, SC Johnson has smelled a true trend with the emergence of "Scenterior" Design. The company is introducing new Glade Scented Oil candles, innovative candles created to melt completely into a large pool of scented oil to provide quicker whole room fragrancing. The candles are designed to complement any home's interior with soft-rounded edges and a simple, contemporary look. They fill an entire room with fragrance creating individual styles when paired with personal home décor.

Create Whole Room Fragrance

According to the survey, consumers spend up to $100 on simple room makeovers and/or sprucing up on a seasonal basis. Brown agrees that people are willing to spend time and money improving their surroundings and he thinks the timing is ripe for this new candle technology.

"By using the new Glade Scented Oil candle, consumers can get in on the "Scenterior" Design trend and make their settings more aesthetically pleasing for less than $10," he points out. "It's aromatherapy for the home, with a sleek look as well."